• Since 1978, the Certified Angus Beef ® brand logo has been a sign of exceptional flavor and consistently superior quality. True to its local farm roots, the brand represents a gate to plate network of family ranchers, chefs and retailers providing the very best Angus beef worldwide.

    Angus is a breed, not a brand, and there's only one Certified Angus Beef ® brand. To earn the logo, the very best of all Angus beef must meet 10 exacting standards, making it more selective than USDA Choice and Prime.

    The brand’s standards were established when a group of farmers got together in the 1970s and said collectively, “We can do better. We can produce beef that’s extremely tender, juicier and always packed with flavor.” The brand’s standards have become the true mark of quality.